@inproceedings{
    RaikeArnkilHonkelaMesso13,
    editor = "MacDonald, Lindsay and Westland, Stephen and Wuerger, Sophie",
    author = "Raike, Antti and Arnkil, Harald and Honkela, Timo and Messo, Jyrki",
    juforank = "NA",
    eventtime = "July 8-12",
    isbn = "978-0901623027",
    language = "en",
    title = "Colour Naming: a Multilingual and Multicultural Study",
    eventlocation = "Newcastle Upon Tyne, UK",
    booktitle = "AIC Colour 2013: 12th Congress of the International Colour Association",
    abstract = "It is generally accepted that there are cross-linguistic universal tendencies in the naming of colours. This is due in large part to the findings of Berlin and Kay. Recently, however, these universalist findings have been challenged, on both methodological and substantive grounds. Nisbett's research on cultural cognition offers another interesting theory and provides a theoretical framework for our cross-cultural study. Through observation of how people from diverse cultures view images, Nisbett has defined two different cognitive styles: holistic and analytic. He combines cultural and cognitive perspectives that enrich the understanding of cultural influence in web usability research, thus creating a new approach in this field. Research in the field of online communication has previously focused on the consistency of the cognitive styles of people within the same cultural context. In this paper we report results of an experiment in which participants (N=67), representing 15 different languages as mother tongues, name the colours of the same photograph. An eye-tracking device was used in the experiment to record eye fixation and saccades. This information with the colour namings was analysed using the self-organizing map algorithm.",
    responsibleauthor = "Timo Honkela",
    flags = "COG Tcogn",
    il = "no",
    eventdetails = "July 8-12, Newcastle Upon Tyne, UK",
    year = "2013",
    unitcode = "T306-25",
    kay = "NA",
    impactfactor = "A4",
    pages = "697-700"
}